Lorenzo Villoresi
Founded 1990
Florentine perfumer Lorenzo Villoresi started his perfume house in 1990 in an old palace on Via de' Bardi, close to the Ponte Vecchio. In 2006 he won the Prix Francois Coty in Paris. In 2019 he opened the Villoresi Museum in the same palace, with a library of scents and a garden of aromatic plants on a terrace over the Arno.
Hours and prices change, so check with the shop before you go.
A Florentine perfumer's palace on Via de' Bardi
Lorenzo Villoresi was born in Florence in 1956 and studied ancient philosophy. From 1981 he travelled often in Asia, collecting spices, aromatic materials and essences, and in 1990 he made perfume his profession, starting with personal, made-to-order scents. In 2006 he won the Prix François Coty in Paris.
His perfumes draw on spices and essences from the East, and he still makes tailor-made perfumes in a workshop overlooking the Ponte Vecchio. The house sells eaux de toilette, eaux de parfum and concentrated perfumes, plus scents for the home. In 2019 he opened the Villoresi Museum in the same palace, with a library of fragrances called the Osmorama and an aromatic garden in the courtyard and on a terrace above the Arno.
Its own boutique and museum are at Via de' Bardi 12, close to the Ponte Vecchio. The first boutique opened there in December 2015, in the house's headquarters. On its own site an eau de toilette starts at €52. Try Teint de Neige first: a soft face-powder scent of rose, jasmine and ylang ylang that recalls the Belle Epoque, and the scent the museum uses for its notebooks and bookmarks.
- Teint de NeigeThe smell of perfumed face powder, softened with rose, jasmine and ylang ylang, after the women of the Belle Epoque.
- AlamutA journey to the East and its moonlit gardens: flowers from A Thousand and One Nights over sandalwood, musk and ambergris.
- DilmunNamed after the paradise of ancient Mesopotamia, a sunny garden of neroli and orange blossom over incense and vanilla.
- YerbamateOpen green fields under the sky, with grass, hay, herbs and small flowers warmed by the sun.
Sources (8)
Where to buy
- Own boutique and museum, Via de' Bardi 12, Florence
In our city guides
- Lorenzo Villoresi boutique and museum (Boutique, Florence)